The Cow Lot
PERFECT FIT GUIDE Custom Hat Experience / PFG
PERFECT FIT GUIDE Custom Hat Experience / PFG
Perfect Fit Guide| Free upon request with any hat order.
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Improve your chances by 99.9%.
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For the best fit possible request, a Cow Lot Perfect Fit Guide that includes a Cow Lot head measuring tape & head shape tool along with a full set of instructions.
- Key points when collecting your head measurement & head shape:
- When obtaining your head measurement, please make sure the tape measure is placed on your head where you typically like your hats to sit. In addition, you will also want to ensure the tape measure is snug enough to represent how tight you like your hats to feel. Your measurement is then taken to determine your accurate hat size.
- When getting your head shape you will twist the wire on the side of your head above your ear. This will provide us with the most accurate head shape.
- Photos of your head measurement and head shape can be texted or emailed to 720-810-9906 or info@thecowlot.com
Disclaimer - Please be aware if using a commercial soft sewing tape measure, we have discovered they can have inconsistencies and therefore can be inaccurate. If you opt to use a commercial tape measure, we are unable to guarantee the measurement and size will be accurate. We highly recommend, and prefer, you use our quality-controlled tape measure provided in the PFG kit.
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How To Size Your hat
How To Size Your hat
Hat Shape Guide
Hat Shape Guide
Hat Shape Guide
Explore different hat styles to find your perfect look
Brim Shapes
The brim is the wide part that extends from the base of the crown
Crown Shapes
The crown is the top part of the hat that sits on your head
Need help choosing? Call or text at 720-810-9906 for personalized assistance or use Hattie The Virtual assistant to the right.
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Hat Styles
Click an image to explore styles

Extra Wide 10"
Built to stand out, this extra-wide brim means serious business whether you're ropin’ cattle or owning the dance floor.

Extra Wide 12"
A show-stopper with a massive 12-inch brim—built for maximum shade, maximum swagger, and big-stage energy.

Taco Square
Combines a sharply squared crown with a bold taco-curved brim for a punchy look that’s both structured and wild.

Relaxed Taco Back
A soft-formed crown with a brim that gently curves up in the back—laid-back, but still Western proud.

Wide Relaxed Taco
Big brim, laid-back attitude—this shape’s all about effortless cool with a Western twist.

Wide Relaxed Taco 8"
That 8-inch relaxed taco brim gives off strong summer rodeo energy with a custom-shaped vibe.

Extra Wide 1/2 Taco 10"
Half the taco, double the drama—this shape gives height in front and kick in the back with 10 inches of brim to spare.

Extra Wide Relaxed Taco 10"
The ultimate punchy shape—10 inches of relaxed brim and all the presence you could want.

George Round
Rounded and timeless, this crown pays tribute to classic cowboy styling with a soft, smooth top.

Square George 6"
A squared crown paired with a 6-inch brim—a favorite for clean lines and understated punchy charm.

George Back
Adds a little drama with extra lift in the back—ideal for that modern cowhand with a nod to the past.

Wide Round Low
A lower crown with a wide, round brim—built for comfort, subtlety, and easy everyday wear.

Association
A show-approved style with a standard cattleman crown and moderate brim—rodeo-ready and ranch-approved.

Cattleman
The gold standard of cowboy hats—three creases on top, no frills, all cowboy.

Low Cattleman
Same classic look, just closer to the ground—great for folks who like a lower crown without losing tradition.

Wide Cattleman
A broader brim adds presence to the classic cattleman look—clean, strong, and sharp.

Extra Wide Cattleman
When tradition meets attitude—this extra-wide version means business in the arena and beyond.

Rancher (Cattleman But Higher In The Back)
A working cowboy’s crown with a unique lift in the rear—designed for long days, strong looks.

Clint/Teardrop
Inspired by Eastwood himself, this crown pinches toward the front with just the right touch of rugged elegance.

Luke (cold hand Luke)
Inspired by modern Western film—soft front pinch and flat-style brim give this crown cinematic cool without trying too hard.

Minick
Named after rodeo legend John Minick, this style blends tradition with flair—a square crown with show-ready confidence.

Round Top
Classic and smooth, this uncreased crown is ready for custom shaping or worn open for that traditional frontier feel.

Square
A bold, clean-lined crown for folks who like their Western look with sharp edges and no nonsense.

Extra Wide 10"
Built to stand out, this extra-wide brim means serious business whether you're ropin’ cattle or owning the dance floor.

Extra Wide 12"
A show-stopper with a massive 12-inch brim—built for maximum shade, maximum swagger, and big-stage energy.

Taco Square
Combines a sharply squared crown with a bold taco-curved brim for a punchy look that’s both structured and wild.

Relaxed Taco Back
A soft-formed crown with a brim that gently curves up in the back—laid-back, but still Western proud.

Wide Relaxed Taco
Big brim, laid-back attitude—this shape’s all about effortless cool with a Western twist.

Wide Relaxed Taco 8"
That 8-inch relaxed taco brim gives off strong summer rodeo energy with a custom-shaped vibe.

Extra Wide 1/2 Taco 10"
Half the taco, double the drama—this shape gives height in front and kick in the back with 10 inches of brim to spare.

Extra Wide Relaxed Taco 10"
The ultimate punchy shape—10 inches of relaxed brim and all the presence you could want.

George Round
Rounded and timeless, this crown pays tribute to classic cowboy styling with a soft, smooth top.

Square George 6"
A squared crown paired with a 6-inch brim—a favorite for clean lines and understated punchy charm.

George Back
Adds a little drama with extra lift in the back—ideal for that modern cowhand with a nod to the past.

Wide Round Low
A lower crown with a wide, round brim—built for comfort, subtlety, and easy everyday wear.

Association
A show-approved style with a standard cattleman crown and moderate brim—rodeo-ready and ranch-approved.

Cattleman
The gold standard of cowboy hats—three creases on top, no frills, all cowboy.

Low Cattleman
Same classic look, just closer to the ground—great for folks who like a lower crown without losing tradition.

Wide Cattleman
A broader brim adds presence to the classic cattleman look—clean, strong, and sharp.

Extra Wide Cattleman
When tradition meets attitude—this extra-wide version means business in the arena and beyond.

Rancher (Cattleman But Higher In The Back)
A working cowboy’s crown with a unique lift in the rear—designed for long days, strong looks.

Clint/Teardrop
Inspired by Eastwood himself, this crown pinches toward the front with just the right touch of rugged elegance.

Luke (cold hand Luke)
Inspired by modern Western film—soft front pinch and flat-style brim give this crown cinematic cool without trying too hard.

Minick
Named after rodeo legend John Minick, this style blends tradition with flair—a square crown with show-ready confidence.

Round Top
Classic and smooth, this uncreased crown is ready for custom shaping or worn open for that traditional frontier feel.

Square
A bold, clean-lined crown for folks who like their Western look with sharp edges and no nonsense.
I just got my Rodeo King and it is the best fitting hat I have ever worn! I have a head shape that always requires me to have a stampede strap until now. The perfect fit guide is great and this won’t be the last hat I get from Cowlot!
Bought this to get a custom hat. After ordering the hat that I wanted, was informed that it was out of stock and discontinued. I was refunded the money on the hat but was scammed out of the cost of the sizing kit.
I'm sorry to hear you are displeased. Yes, the fit guide kits are free when you purchase a hat, $10 when you do not. I understand you are unable to find a hat you like on the website. Given that I will refund the $10 fit guide kit cost and delete all sizing photos and information you submitted since you will not be purchasing a hat here. Hope you have a great day!
Karen
Definitely recommend the perfect fit guide if you have any questions on your head measurements. Easy to use with numbers you can read. Customer service with questions about it is top notch.
Great people to work with. Excellent workmanship. The hat turn out better then I expected and I will be ordering another. I highly recommend The Cow Lot!
Easy to use, arrived fast. Can't wait to get my hat!
They took the time to make sure it was exactly what I wanted and that it fit perfectly. Recommend 100%
You guys did a wonderful job and a very good job on shaping my hat. I appreciate it very much.
Thanks for letting us know : )
Karen